Hey, hi, hello!
I am a creative multi-hyphant: a storyteller, systems thinker, dot-connector, brand steward, detail-obsessor, inspiring leader, and exceptional art director. As such, I enjoy challenging the status quo to create, build, and evolve purpose-driven, category-defining, stand-for-something brands that visually delight audiences.
Personality bullet points:
INTJ, “The Architect,” one of the >0.8%
Enneagram 8
Scorpio Sun, Libra Rising
April Fool’s enthusiast
My why:
Design has the possibility to change narratives and ignite movements. I design to provide a visual foundation for connection, engagement, and inspiration.
My background:
I am a Washington state native, a WSU & M.AS alum, and an over-eager DIYer.
I began my career in the events & experiential space, which helped me to develop a design-systems-way-of-thinking that always puts me on the lookout for the element of truth we can use to inspire the visual through-thread that unites a single execution and builds into a strategic campaign.
I approach everything I do with a “yes, and” mindset, and I believe in giving that little something extra.
My experience:
I collaborate with a variety of diverse clients and projects spanning from custom illustrations, logo design, branding & identity explorations, and environmental & experiential design.
Clients: America’s Promise Alliance, BenchK12, Gates Ag One, Hotaru, Magic City Discovery Center, Techie Staffing
Freelance ACD/AD
Larissa McCartney Creative Studio
While teaching part-time within the Seattle Central Creative Academy, a two-year design and portfolio program, I was challenged to motivate and teach students through in-depth lectures, discussions, and coursework. I developed syllabi, curriculum, and course materials for virtual, in-person, and hybrid modalities.
Curriculum: Color Theory, Design Thinking
Adjunct Professor
Seattle Community Colleges
Senior Art Director
GMMB Seattle
As a Senior AD, I worked with a talented team on corporate social impact, issue & educational communications, political campaigns, and brand positioning through traditional, digital, and experiential mediums.
Clients: WADOH, WAHCA, BMGF, The Allen Institute, AJC, LOR Foundation, Climate Works, MFH, PATH, First 5 Association, CDCF, The Carter Center
Design Lead
Publicis Experiences
I led and managed a team specializing in experiential activations, live events, digital experiences; motion graphics, presentation design, and environmental design, as well as brand creation and amplification.
Clients: Microsoft, USAA, Gates Ventures, Pivotal Ventures, BMGF, Special Olympics, Abbview/Humera, MIT, Zynga
Senior Art Director
PBJS Seattle
At PJBS, I led and managed a small team of creatives specializing in experiential activations, lived events, keynote presentations, and environmental design.
Clients: Atigeo, BMGF, Care.org, CitiBank, eBay, Johnson & Johnson, Microsoft, PayPal, Sephora, SightLife Surgical, United Soybean Board, Walmart
While in New York, I provided support for the senior creative team, developing visual graphics, broadcast storyboard art, social media design and more for a variety of clients.
Clients: Virgin Atlantic, Conrad Hilton Hotels, Bacardi, Dannon Yogurt, The Mominatrix, Craftsman, City Harvest
Junior Creative
Young & Rubicam NYC
For a more detailed resume, list of job responsibilities, and collection of references, please check out my LinkedIn profile.
View my work
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View my work 〰️
Accolades & honors
2022 Platinum Hermes Creative Award - You Can (Campaign)
2022 Platinum Hermes Creative Award - The Hardest Moments (Video)
2022 Platinum Hermes Creative Award - The Carter Center
2022 Platinum Hermes Creative Award - Stay home. Save Lives.
2022 Silver Telly - Stay Home. Save Lives. (Series, Social)
2022 Silver Telly Award - Be heard. Make History. Vote (Social)
2022 Bronze Telly Award - Be heard. Make History. Vote (General, non-broadcast)
2022 Bronze Telly Award - You Can Get Through This (General, non-broadcast)
2022 Gold Summit Award - The Hardest Moments (Government)
2022 Silver Summit Award - Be heard.Make history. Vote (Animation/Graphics)
2022 Silver Summit Award - Be heard.Make history. Vote (Public Service Campaign)
2022 Silver Summit Award - The Hardest Moments (Public Service Campaign- Video)
2020 Silver ADDY - The Carter Center
2014 Together Works Better - MSL/Publicis Groupe